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The Do’s & Don’ts of Instagram Reels

  So, what’s the deal with Instagram Reels? How are they used for business and optimized for success? Instagram Reels Highlights, let’s talk about the do’s and dont’s. What should your Instagram Reels have to be successful and get lots of traction? Fresh Content: In the past, the only option Instagram users had been to […]

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Unlocking the Power of Instagram Reels

  So, what’s the deal with Instagram Reels? How are they used for business and optimized for success? Stick around for this quick video where we dive into Instagram Reels. Hey guys, Jordan Lung here from JL Video. Since it was first launched back in 2010, Instagram has become one of the most popular social […]

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What Kind of Camera Do We Use?

  In this video, we feature the CanonC500mii camera body, Sigma 18-35mm F1.8, Anton Bauer XT 150VM, Teradek Bolt LT 4K 750, and Atomos Shogun Inferno 4K. We shot this in our studio over a black background with a small amount of light shooting through our Aputure spotlight and lighting filter. We wanted to make […]

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Why Attorney Videos Suck & How to Make Them Better

  It’s impossible to deny: far too many personal injury law videos on the web are garbage. The Internet is jam-packed with one lawyer after another talking about their big courtroom victories, how much experience they have, the money they have recovered, phony reenactments, and cheesy courtroom appearances. Today, we’re going to talk about why […]

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How Long Should Videos Last?

  How long should videos last? Hey guys, Jordan Lung here from JL Video. The rule of thumb is to keep most videos under two minutes, but optimal video length varies depending on where you share or embed the video. This is the key distinction in answering this question. We’ve come a long way in video […]

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Community United 2021

“There is immense power when a group of people with similar interests gets together to work toward the same goals.” – Idowu Koyenikan It’s no secret that we have all faced new challenges in recent years. In light of that, our community has shown time and time again that when we come together, think creatively […]

Telly Awards 2021

      The Telly Awards The Telly Awards are a collaboration of ad agencies, video production companies, and businesses all across the country to compete and receive awards and accolades for their hard work. Many large brands you see on TV and social media compete alongside local companies. Most video production companies won’t receive […]

How to Create an Epic Sports Hype Video

The Motivation At JL Video, our team is always looking for the next opportunity to challenge ourselves, hone our skills and showcase just how epic our videos can be. This season we filmed the J.W. Mitchell High School football team. Through utilizing new equipment, our entire production staff and collaborating with the Mustang football team, […]

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How to Create the Perfect Testimonial Video

  This type of video shows your client talking about your brand and about the experience of working with your company. They help a lot when you need to build brand trust, and they’ll inform your target audience of how great your product is! These videos work great in the final stage of the buyer’s journey: […]

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A Guide to Commercial Video Production

There are many reasons businesses decide to shoot a commercial video such as advertising on platforms like Instagram, YouTube, or cable TV, or maybe embedding the commercial on their website. Commercial video production is a must to reach a wider audience and help them connect with your brand. But if it’s your first time working […]