How to Create the Perfect Testimonial Video

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  This type of video shows your client talking about your brand and about the experience of working with your company. They help a lot when you need to build brand trust, and they’ll inform your target audience of how great…

A Guide to Commercial Video Production

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There are many reasons businesses decide to shoot a commercial video such as advertising on platforms like Instagram, YouTube, or cable TV, or maybe embedding the commercial on their website. Commercial video production is a must to reach a…

How much does Corporate Video Production Cost?

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Video marketing has quickly become the marketing go-to, as corporations large and small have seen its effectiveness to capture audiences. With professional video marketing, businesses are finding a significant increase in their return on investment.…

Three Video Content Ideas for Businesses

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By including videos in your marketing strategy, you can boost content engagement, SEO, and tell stories that customers have never heard before. But it can be difficult to generate video content ideas for business without a dedicated creative…

The Importance of Professional Video Editing

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Part of investing in video marketing for your business is understanding the importance of professional video editing. Professional video editing can turn average video into something your audience can connect with. With modern video editing…

Why Use Embedded Video in Your Sales Funnel?

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  The Benefits of Embedded Videos Businesses are always trying to improve their sales funnel, but one component they may not be investing enough in is incorporating embedded videos. In the current state of digital marketing, embedded…

Why Add Captions to Videos? Complete Guide, Benefits, Tips

Today we are talking about the silent hero of video: captions and transcriptions. Your viewers might be in a meeting, a car, class, or even sitting on a toilet when they watch your video. Wherever they may be, you want to make sure you don’t…

Creating the Perfect Client Testimonial Video

How does a video production company create the perfect client testimonial video? We follow a proven three-step process to ensure we get compelling and powerful client testimonial videos for our clients. We call it the  PSA system — or problem,…